Heston Communicates

The above clients have been served either directly or indirectly through a creative agency or other intermediary.

Heston is an English-language copywriter. He loves demanding clients and complicated subject matter.
He also has a sense of humour, speaks French, and enjoys ridiculously spicy food. The former helps with the latter.

• BrandingNail your brand's tone and keep it consistent.
• CreativeMake it shout!
  Make it dance!
• CommunicationsPress release or tough customer: Heston's got the touch.
• ContentKeep them engaged.
• TranslationConserver le ton et l'esprit de votre message destiné à une audience anglophone.
• ProofreadingMake it better.
• Voice DirectorRadio ads and voiceover: Heston is a boss in the studio.

Veuillez noter que le service de traduction est offert uniquement du français vers l'anglais.

• Nothing to see here

  01 July 2023 - When no news has been posted in a while, it's either because Heston is swamped with demand...or he has nothing interesting to report. How to know which? See below under "Get in Touch." ;)

• Bell Let's Talk

  01 December 2022 - Bell's mental health initiative enters its thirteenth year with an overhauled website. Heston contributed copy throughout the site.

• Maguire launches in NYC, covered by Forbes.

  19 June 2022 - Since its inception, Heston has been closely involved in the development of shoe merchant Maguire's brand voice and communications, including for this article in Forbes. Click for more.

• New Look campaign in the media.

  25 April 2022 - Heston supervised voice recordings and supplied translation services for this campaign for New Look Optical. Click for more.

• ChatGPT and the End of SEO

  A response to Maggie Appleton and Dark Forest Theory.

• Hey Elon! Here’s How to (Finally) Make Twitter Profitable

  And Solve the Political & Content Moderation Issues Too!

• How Storytellers Change the World

  When you change the metaphor, you change the reality.

Like what you see?
Don't hesitate to reach out. I'm here to help :)